Learn what planners want from hotels and venues in 2023

The issues facing planners have changed. The Northstar/Cvent Meetings Industry PULSE Report gives suppliers proven insight into evolving planner sentiment. Topics include:

  • The state of meetings and events.
  • The importance of rebuilding relationships.
  • How planners are evaluating venues.

Here’s what planners say suppliers must do

Top Findings for Suppliers


78% of planners are producing and sourcing events simultaneously

Tip: Use Cvent technology to help give them what they need faster.


51% plan to increase or match budgets with inflation

Tip: Skip site visits and save money with Cvent Event Diagramming.


52% are satisfied with hotel staffing levels

Tip: Concern for hotel staffing continues to trend down steadily since August.

Resources to Meet Planner Needs


What Planners Want and Need

Get tips on how to better work with planners and help grow your business.

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The Future of Group Business

Join our monthly webinar to hear what Cvent Source data says about the future of group and transient business, 2022 RFP volume, and event timing.

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Top 14 Trends for Suppliers

Learn how to capitalize on the booming hospitality recovery in 2023 amid the growing impact of inflation and understaffing.

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