Learn what planners want from hotels and venues in 2023

The issues facing planners have changed. The Northstar/Cvent Meetings Industry PULSE Report gives suppliers proven insight into evolving planner sentiment. Topics include:

  • The state of meetings and events.
  • The importance of rebuilding relationships.
  • How planners are evaluating venues.

Here’s what planners say suppliers must do

Top Findings for Suppliers


62% say their outlook on meetings and events is more optimistic

Tip: Use Cvent technology to help give them what they need faster.


34% of planners are actively sourcing, up from 26% in June

Tip: Submit proposals to your best leads quicker through CSN Response Automation.


47% of planners are looking at lower-priced venues

Tip: Use Cvent Business Intelligence to compare your property’s bid rate against your competition.

Resources to Meet Planner Needs


What Planners Want and Need

Get tips on how to better work with planners and help grow your business.

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The Future of Group Business

Join our monthly webinar to hear what Cvent Source data says about the future of group and transient business, 2022 RFP volume, and event timing.

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Top 14 Trends for Suppliers

Learn how to capitalize on the booming hospitality recovery in 2023 amid the growing impact of inflation and understaffing.

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